It seems like there has never been a better time to be a fan of yoga. More and more people are doing it, whether it befor fun or to get in shape. With this recent surge, more health and lifestyle-oriented businesses are trying to market their services in order to get more customers. If you’re one of these, then read on, because below is a list of great ways yoga businesses can market their company for free.
One of the best ways is to create a blog. Most are free and don’t require you to be a computer expert. There are many great sites out there for this, and they even offer the ability to use your own custom domain. This can in turn increase the chances that more people will visit your site. Again, this service is absolutely free, but people also have the ability to payfor the highest quality services if they want their site to be as such.
Another great way to market a yoga business for free is to put fliers up in many different locations. This will increase the amount of buzz about your business in the area. Whether it is at a college or a local mall, flyers are ideal for attracting new customers to a yoga business in the short term. To make sure you don’t look like you’re having a garage sale, get your flyers professional designed and make sure your text is as efficient, clear and professional as possible. If you need it to be free, see if you can find someone in the area who can design something for you in exchange for free yogaclasses!
3. Business Cards
Another effective tool is making a business card. This can be very effective, because handing out business cards allows people access to your contact information whenever they want to make an appointment or contact you. Typically, businesscards have a name and number, plus business hours and an address. You can find great deals for business cards online, and even find free choices, but they’re likely a lot cheaper than you’d imagine, if you don’t mind paying a bit for some professional expertise.
Lastly, don’t underestimate the power of email. All you need to do is develop a listserv to send out mass emails whenever you want to get the word out about a new promotion or deal. Emails will get a possible customer’s attention and increase the chances that they visit the site or business in person. This is absolutely free, and has been done by many businesses over the years. Establish a recurring theme, with the same font, format, colors, etc, so that people know what to expect when they get an email from you. Careful not to overload though, or people will start blocking you.
All of these ideas are free or close to it, so there’s no reason you shouldn’t get on each and every one of them NOW! Best of luck fellow yogis!
Richard Childish writes about health, organic living & saving money at www.lifeinsurancequotes.org. He saves SO much money that he can afford health insurance too, which is necessary, since he’s such a hardcore yogi!